04 — Service · Creative Deploy

Creative
Versioning
& Deploy


Your key art is finished. Now it needs to live everywhere — every storefront, every spec, every screen. We take it there with the precision of an art director and the rigor of a deployment team.

Begin the Hunt

We Bridge The Gap Between
Final Creative
And Live On Storefront.

One wrong crop buries your protagonist's face.
00 — The Problem

The creative
isn't finished
at launch.

It's just starting.

Marketing teams face a mountain of technical specs: PS5 banners, Steam carousels, Netflix mobile thumbnails, Discord headers. Dozens of deliverables across platforms with no tolerance for error.

A masterpiece key art built for a billboard does not automatically work as a 460×215px Steam capsule. Faces get cropped. Legal lines disappear. Brand hierarchy collapses. And most studios don't have the internal bandwidth to handle it with the care it requires.

That's the gap we fill.

In the industry, this is called
"Creative Resourcing & Versioning — a massive pain point for every marketing team that has beautiful key art but no time to adapt it into the 50+ specs required for a global launch."
— Studio Kanonik, Santa Monica
Every storefront. Every spec.
01 — Platforms

Every
storefront.
Every spec.

We maintain current spec libraries for every major platform — including safe zones, bleed lines, and the specific compression behavior that differs by storefront. No guesswork, no spec lookups mid-project.

Category Platforms We Cover
Gaming
Steam Battle.net Epic Games Store Xbox Store PlayStation Store Nintendo eShop
Streaming
Netflix Paramount+ Apple TV+ Hulu Disney+ Amazon Prime Video HBOMax
Social & Web
Twitch YouTube Discord App Store Google Play Meta Ads
How we work with you.
02 — Services

How we
work
with you.

01 — One-Time Fulfillment

The
Launch Pack

Single-title, single-platform or multi-platform delivery. You hand us the master creative — we return a complete, spec-compliant asset library ready to upload. Ideal for game launches, film releases, and seasonal campaigns.

02 — Ongoing Support

The
Retainer

Live service games and streaming platforms need weekly asset updates. On retainer, we function as an extension of your internal creative team — taking the versioning load off your designers so they can focus on the next campaign.

03 — Storefront Optimization

The
Audit

We review your existing store presence across platforms and identify where assets are underperforming — poor crops, low-contrast thumbnails, inconsistent brand hierarchy. Delivered as an actionable report with revised assets.

Art Direction. Precision. Partnership.
03 — Why Partner

Not a
resize
shop.

01

Art Direction DNA

Led by an art director with experience inside creative services departments at gaming and entertainment companies. Adapting key art is an act of craft — not production. Focal points are maintained. Hierarchy is preserved. The brand survives every format change.

02

Technical Precision

Safe zones. Bleed lines. JPEG compression artifacts on Steam vs. WebP handling on PlayStation Store. We know the details that matter because we've worked inside the departments where these mistakes cost real money — and real visibility.

03

Workflow Integration

We don't need you to build a new process around us. We adapt to your delivery formats, naming conventions, and timeline. Consider us an extension of your internal team — specifically for the versioning work that pulls your designers away from higher-value projects.

04

Industry Context

Our experience comes from inside the industry — not from the outside looking in. We understand launch timelines, stakeholder pressures, last-minute creative changes, and the reality of global release windows. We operate accordingly.

Scoped to your storefront.
04 — Asset Packs

Scoped
to your
storefront.

Pack 01

The Steam Pack

  • Header Capsule
  • Main Capsule
  • Small Capsule
  • Vertical Capsule
  • Library Hero
  • Bundle Art
Pack 02

The Console Pack

  • PS5 Key Art
  • PS5 Background
  • Xbox Hero Art
  • Xbox Feature Image
  • eShop Banners
  • Box Art Adaptation
Pack 03

The Streaming Pack

  • Title Card
  • Hero Landscape
  • Thumbnail (16:9)
  • Mobile Vertical
  • Box Art
  • Background Tile
Pack 04

Custom Scope

  • Platform TBD
  • Spec Audit Included
  • Safe Zone Review
  • Compression Check
  • Named Deliverable Set
  • Contact to Define

Tell us about
your launch.

We review every inquiry carefully and move quickly for time-sensitive deployments. If there's a fit, we'll follow up with a defined scope and timeline.

Begin the Hunt
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